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CATEGORY 
Visual Systems

Early Birds

Coffee Festival

Concept

Wake up to Early Birds: a one-day coffee festival in

San Francisco’s iconic Stern Grove that celebrates the city’s vibrant coffee culture. Featuring local roasters, this event

brings the community together for a refreshing start to the

day. The monotone logo, featuring a bird holding a coffee cup, symbolizes the clarity and freshness of the morning. Inspired

by nature, the color palette draws from coffee beans, sky, grass, and water, seamlessly blending with the serene surroundings

of the event.

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